Identity Programs

Corn+Soybean Digest
Agricultural magazine with a readership of more than 140,000 farmers. Client requested a modern update to a old nameplate. After replacing the ampersand with a plus symbol, we modernized the fonts and colors. | View

Safety and Protective Fabrics
Client launched a magazine highlighting safety fabrics used within dangerous situations and requested “danger colors” be used within the nameplate. | View

45th Parallel corporate identity
Proposed company identity for a maker of fine spirits. Of course, we saw parallels in a number of places. | View

Fabrics & Architecture
Bi-monthly magazine for architects, designers, landscape architects, engineers and other specifiers. Here the use of Rotis, a font that has both serifs and san-serif within the same character, lent wonderful flair for the concept of fabric under tension. | View

Industrial Fabrics Association International
FabStruct: An International Membrane Structure Design Challenge creative direction, illustration, graphic design, production | Brochure | Poster

Geosynthetics Fabrics Review
A quarterly magazine about geosynthetic products, applications and services for civil engineers, distributors, contractors and developers. For fabrics used in a tough industry, we choose a a blocky san-serif font over a rough textured background to “stand up” on the cover. | View

TexBid logotype
An Internet-based business service provider for the technical textile industry wanted a clean logo with a minimum of colors for use both in print and on the web. Incorporating the swoosh and “dots” within the letterform highlights the brand’s name. | View

Signatures imprint
Quarterly newsletter of a college press publishing books about the people, history, and natural environment of Minnesota and the Upper Midwest. A beautiful script font was manipulated to form the unique hand-drawn nameplate of Signatures. | View

Logotype for Ramon Moreno Photography
Professional photographer requested a logotype in a strong script font with a nod to 1970s typography. | View

Meritage Oyster Bar
Proposed posters for restaurants' annual Oysterfest celebration. | View | View

A mobile unit provides at-home service for teeth whitening. Yes, the yellow/white combination was requested by the client. | View

A progress of our own logos, first created on a MacPlus in 1986. We changed in 1989 and again in 1996 when our asymmetric logo was introduced. That version was updated in 2012. | View